Re:Make FESTIVAL 2015
Re:Make is a two-day festival in San Francisco that brings out the creative side in all of us. Hallmark was a presenting sponsor and hosted a "maker station" at the festival showcasing our Studio Ink product while encouraging the act of card-sending. I oversaw the entire planning effort, coordinated the internal team, served as event organizer liaison, and executed the multi-touch point creative vision on-site.
“We love talking about Re:Make on the blog and we’ve anticipating the chance to showcase our awesome Studio Ink product at a “Maker Station” with almost 9,000 creative, curious and energetic festival attendees. Our station this year was all about snail mail—decorating cards, postcards and envelopes and getting each uniquely created piece into the mail.”